Promotional campaign
Marketing
When we talk about sex, the societal assumption is that it involves penetration. In reality, for many people due to culture, religion or simply personal choice, this isn’t the case. To tackle stigmas around non-penetrative sex, Durex has launched #EverythingBut. An engaging promotional campaign partnered with a
condom-free Playbox to remind you that you don’t need to get it in to get it on.